8 More Take the Hafa Adai Pledge


Guam – Another 8 businesses and organization took the Guam Visitor Bureau’s Hafa Adai pledge today [Thrusday] .

The latest organizations to sign on are: Construction Resources; Couture Hair Boutique and Spa; Guam Young
Professionals (GYP); the Joint Guam Program Office (JGPO); Merrill Lynch; SEI – SlotnickEnterprises, Inc.; Taniguchi, Ruth, and Maiko Architects; and Victim Advocates Reaching out(VARO).

The Hafa Adai Pledge is an organization’s commitment to introduce, contribute and practice elements of Chamorro and Guam culture into their business protocols reinforcing the island’s unique identity.

“We’re excited to see the fruition of this program,” said GVB Deputy Director Ernie A. Galito. “So far we have signed businesses both big and small, schools, and now we are signing financial institutions and a non-profit agency. We are very proud that one of our pledges will come from VARO, VictimsAdvocates Reaching Out, has decided to support this endeavor. Not only are they promoting thelivelihood of our island residents, they are perpetuating the Chamorro culture along the way.”

The Hafa Adai Pledge program encourages partnerships in the delivery and execution of the branding initiative. Organizations participate by integrating cultural practices into daily business protocols.

Simple gestures like greeting everyone in person, on the phone, in letters or email with “Hafa Adai,”as well as displaying the Guam brand signature mark on their business letter head, the adoption of Hafa Adai Fridays, or supporting handicrafts, performing arts and other examples are documented
with a pledge of support to solidify Guam’s identity.

Organizations interested in learning more about the Hafa Adai Pledge program can contact the GuamVisitors Bureau at 646-5278.

For More Information: Ernie A. Galito, Deputy General ManagerEmail: egalito@visitguam.org