Fiesta Resort Guam to be rebranded as Crowne Plaza Resort

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Fiesta Resort Guam will be rebranded as Crowne Plaza Resort Guam in early 2021, following an extensive, multi-million dollar refurbishment.

The IHG Group, the operator of the InterContinental hotels and resorts worldwide, has signed an agreement with Tan Holdings, owner of Fiesta Resort Guam, to take over management of the hotel.

According to a release, Fiesta Resort Guam will also be rebranded as Crowne Plaza Resort Guam in early 2021, following an extensive, multi-million dollar refurbishment.

Crowne Plaza Resort is one of the brands operated by IHG and is currently on an expansion phase with flagship hotels opening across Europe, the US and China by early 2020.

Following the refurbishment, Fiesta Resort Guam will feature a Crowne Plaza Club Lounge, newly renovated F&B facilities, function rooms, and a fully renovated ballroom, as well as a gym and swimming pools.

The hotel will also deliver what it calls an “elevated service experience,” including the Sleep Advantage™ program and the benefits and rewards available to IHG Rewards Club members.

Jerry Tan, CEO of Tan Holdings, commented: “Guam is a global destination with a strong and growing inbound tourism footprint. Fiesta Resort Guam has enjoyed a privileged location and reputation over the years, but we know that to grow into the future we needed a global brand like Crowne Plaza to attract guests from around the world and bring a new level of hospitality to Guam. We are excited to work with a great partner like IHG.”

Abhijay Sandilya, IHG’s VP Development – Australasia, Japan & Pacific, said: “We are so excited to add Guam as new global destinations for IHG guests. Guam is already a favorite with travelers from Korea, China, and Japan, and we look forward to growing their footprint with our world-class Crowne Plaza brand. We are proud to work with the Asia Pacific Hotels Inc to deliver IHG’s signature True Hospitality, Pacific Island style.”

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